Skip to main content

Mobile Marketing

 



Mobile Marketing- It is a multi channel online marketing technique focused at

reaching a specific audience on their smartphone, featured phones,

tablet or any other related devices through website,email,Sms and Mms,social

 media or mobile applications.
(1)Messages- Way2SMS.com
(2)Whatsapp Marketing
(3)ASO-App Store Optimization
Difference between SEO and ASO
SEO                                                                       ASO
(1)Search Engines-Google search, bing, yahoo, yendesk etc.                (1)Search Engines-Google play store, Apple play store
(2)On Page SEO                                                            (2)On page SEO
Title tag, Heading tag, keyword density, page speed,                      Description,keywords,usage and quality metrix,uninstall rate
bounce rate   
(3)Off Page                                                               (3)Off page
Links,social signals                                                      backlinks,ratings and reviews, download stats
(4)Goals                                                                  (4)Goals
Traffic,Visitors                                                          Download,installation

Apple Play Store Ranking Factors
1. App Name
2. App URL
3. App subtitle
4. Keyword field
5. In app purchase
6. Ratings and reviews
7. Updates
8. Download and engagement

Google Play Store Ranking Factors
1. App Title
2. Short Description
3. Long Description
4. In app purchases
5. Ratings and reviews
6. Updates
7. Download and engagement

How to do ASO On Page SEO
1.App Title
50 characters(google play store)
30 characters(apple play store)
Include a keyword in title also4
2. App Name- reflect your business, simple
3. Know how to do keyword research for your mobile app.
4. Write your App description 
4000 characters(google and apple play store)
Create a compelling Description
5. Get the right app icon
standout with a unique icon
6. Prepare app screenshot and videos- Illustrate how your app looks like, highlights its main features, tell a visual story, pay attention 
to layout and size requirements
7. App listing and localisation
8. App ratings and reviews 
9. Entice Customers
10.Use App store analytics
      

App Store Optimization Tips and Tricks
1. Know what your free keywords are(play store)
2. Find your App Niche and work your way to the top(Long tail keyword)
3. Tracking your app performance
4. Add an app preview video  

How to do ASO OFF page SEO
1. Links to your app from websites
2. Social Media
3. Sponsor an event
4. Media and public relations
5. Become a speaker at an event- Ted X
6. Write a guest post
7. Create infographics
8. Directories                                 

Comments

  1. Thanks for sharing such beautiful information with us.Please keep sharing!

    Axismobi - Media Buying and Performance Marketing Company

    ReplyDelete
  2. Nothing he teaches is satisfying

    ReplyDelete
  3. Amazing blog, We are a medical and healthcare-focused digital marketing agency. As a healthcare digital marketing company, our team has extensive experience, and we bring these resources and expertise to those looking to improve the patient and provider experience. As a digital marketing service provider, our goal is to provide an effective solution to your needs in the digital age.

    ReplyDelete
  4. Thanks for sharing a wonderful blog post. Visit my website.
    https://digitalsumiah.blogspot.com/2023/02/best-no1digital-marketing-course-in.html

    ReplyDelete
  5. Thanks for sharing a wonderful blog post. Visit my website.
    Digital marketing course in Chennai

    ReplyDelete
  6. Boost your app's visibility and downloads with expert App Store Optimization (ASO) services. Improve rankings, increase organic traffic, and maximize user acquisition. Get noticed today.

    Read more: app store optimization

    ReplyDelete
  7. Thank you for sharing a best post about the mobile marketing company, this informative really help to me choose a best company, Can you please share some informative post about the Whatsapp Marketing Service and bulk sms service provider in Delhi

    ReplyDelete
  8. ¡Su triunfo en Google Ads comienza con un nivel de calidad mejorado! Descubra las estrategias que utilizan los principales anunciantes para optimizar sus campañas, lograr mejores ubicaciones de anuncios y disfrutar de un mayor retorno de su inversión publicitaria. https://mrtechish.com/dan-goldsmith-forbes/

    ReplyDelete
  9. Very beautiful and helpful blog this is. Grow your business with our professional social media marketing in London. Market Forever provides the expertise to help you succeed online and reach your goals.

    ReplyDelete
  10. We will make sure that you get the best Facebook Ads Management Services deals all the time. 

    ReplyDelete
  11. We will make sure that you get the best Facebook Ads Management Services deals all the time. To know more about the various options that we have in store for you, follow our SEO Agentur portal regularly.

    ReplyDelete
  12. A robust SEO strategy is paramount for businesses seeking to enhance their online visibility, drive organic traffic, and outperform competitors in search engine results. SEO, or Search Engine Optimization, involves a series of deliberate actions and tactics designed to improve a website's ranking on search engine results pages (SERPs). In Chennai, businesses can leverage the expertise of the SEO Services in Chennai to craft and execute a highly effective SEO strategy.

    ReplyDelete
  13. In the heart of India's bustling capital, a Digital Marketing course in Delhi not only equips you with theoretical insights but also offers practical exposure to the latest industry trends. The curriculum is designed to empower aspiring marketers with hands-on experience in crafting compelling online campaigns, understanding consumer behavior, and leveraging various digital platforms for maximum impact.

    https://mayanksingh.tblogz.com/digital-marketing-course-in-delhi-38041124

    ReplyDelete
  14. We welcome you to at Digital Graduates, the Best Digital Marketing Training Institute in Chandigarh which gives its students the “Hands on” experience in Digital Marketing they need to succeed.

    ReplyDelete
  15. This https://dwell44.com/ article is a goldmine of insights! The strategies and trends discussed are spot-on for staying ahead in today's competitive landscape. Kudos to Dwell44 for shedding light on the dynamic world of digital marketing!

    ReplyDelete
  16. Hey, Thanks for admin. its very interesting visit Digital marketing for domain.

    ReplyDelete
  17. Hey I Read Your Blog And Understand how Informatical it is Thanks for sharing this type of informationLuxury dinnerware

    ReplyDelete
  18. Amazing Blog, Thanks for sharing such beautiful information with us. Your blog post is very informative and helpful for me. Because I am interested in reading this kind of digital marketing blog.

    ReplyDelete
  19. This blog post is really very informative. Where you are providing the information about “Mobile Marketing” That is really such nice information for those who need it. Here in this post, you are also providing the information about “Mobile Marketing- It is a multi channel online marketing technique focused at reaching a specific audience on their smartphone, featured phones,” that is one of the most important information. But here my opinion is that you can have to create a website and spread your information to worldwide. So, that you can choose Ritz Media World for Best Artist Management Agency in Noida.

    ReplyDelete
  20. Great insights on mobile marketing! For further growth, consider SEO, web design, and development from Impressive Sol, a software house offering comprehensive digital services worldwide. Keep up the informative posts!

    ReplyDelete
  21. Thanks for sharing such beautiful information with us.Visit This Site.

    ReplyDelete
  22. The flexibility of Whatsapp API allows businesses to send notifications, alerts, and promotional messages effortlessly.

    ReplyDelete
  23. Scotland Shop Fit is committed to transforming the retail industry with cutting-edge shelving and gondola solutions. We understand that the needs of retailers are constantly evolving, and we tailor our products to meet these changing demands. Our focus on quality, reliability, and customer satisfaction has allowed us to become a leading provider of shelving systems throughout the Scotland.

    ReplyDelete
  24. EmailBlastPro is a new managed email marketing company that provides exceptional results that none of our competitors could ever achieve. We are an AIO (All-In-One) service, so there are no extra costs, and we handle your email marketing for you completely.
    Thanks for sharing quality
    will help you more: email marketing

    ReplyDelete
  25. This is a well-structured overview of mobile marketing and its growing importance in the digital landscape. With mobile usage surpassing desktop in many regions, it's essential for businesses to adopt mobile-first strategies. I particularly liked the emphasis on SMS campaigns and app-based engagement — often overlooked but highly effective when done right.

    To truly maximize mobile marketing, it's important to combine user behavior insights with personalized content and responsive design. Working with the best digital marketing agency in India can help businesses implement tailored mobile strategies that drive real results.

    Thanks for sharing these valuable insights. Looking forward to reading more!

    ReplyDelete
  26. At Insta Vyapar, we offer Google Promotion Services in Delhi that deliver on genuine results and noticeable growth. We aim to enhance your brand's visibility and online presence. We provide a comprehensive range of digital marketing solutions, which include Google Ads (PPC), optimizing Google Business Profiles, marketing on Google Maps, and local SEO strategies specifically designed for your business.

    ReplyDelete

Post a Comment

Popular posts from this blog

Mistakes to avoid in google ads

  Mistakes to avoid in google ads These are the mistakes you should avoid while making google ads 1. Use  Google ad extensions to increase ctr like   Sitelink  ,Call out and call extension. 2. Avoid duplicate keywords in ad groups. Use duplicate keywords when location is   different.  3.Use re marketing . 4. Not grouping keywords. 5.  jumping to conclusions. 6.Not optimizing landing pages , ads and keyword relevancy. 7. Not linking products like google analytics 8. not using match types like broad match, broad match modifier, phrase match, and negative keywords

Link Exchange

  Link exchange/Link baiting Cheat sheet Question  to follow when considering a link exchange 1 Does the website has a domain  rating    greater than 40 2. Traffic=5000 organic visitors. 3. relevant audience/content 4. website age 5.Majestic trust flow greater than 40 Trust Flow Trust flow represents the quality  of links that point to url's and websites. A web page with  higher trust flow than citation flow  will usually have  good quality links. Citation flow is a score which reflect the quantity of links that point to any given website. CF does not care whether a link is of good quality or poor quality Topical trust flow where a website  is positioned compared to the very best sites  in over  800 categories  illustrates the topical  relevancy of a web page .

Video Marketing

  VIDEO MARKETING YOUTUBE SEO:- 1.Research video keyword 2.Publish a high retention video- How to increase audience retention:- (1)Focus on first 15 seconds (2)video comments(ask people to comment) (3)Tell people to subscribe on your channel 3.Youtube Video Optimization:- (a)Say your target keyword (b)Video Title-title of words should be atleast 5 words long and inculde your keywords also.Include keyword in the begining (c)Video Description-Your description should be atleast 250 words.Include your keyword in first 25 words and two to four times keyword should be used in full description. (d)Video Tags (e)Increase CTR with the help of compelling title and thumbnail and content should be good. 4.Channel Branding (a)Your channel logo (b)Promote your video 1.quora 2.blog post 3.Social media (c)Use playlist 5.Optimize your channel page (a)Channel trailer- 1.Who you are 2.what makes your channel unique 3.Why should I subscribe (b)Channel description-250 words (c)Link to your channel from...